The Elidah Inc. mission is to provide technology-based health solutions for women

Recently, there has been an increase in innovative technology catering to women's health, also known as femitech. Technology solutions relating to fertility and pregnancy are the focus of this segment in the women's healthcare sector. There are many other topics related to women's health that are being considered increasingly. Among them are pelvic health, disease management, and so on. Women are receiving exceptional healthcare services from many renowned companies.

Over the last couple of years, there has been a rise in innovative technology catering to women’s health, otherwise known as the Femtech market. One prominent company making its mark in the industry is Elidah, Inc. Founded by Gloria and Eric Kolb in 2014, the company designs and manufactures the ELITONE® medical device.

With 40+ years of combined experience in medical device product development and commercialization, Elidah’s mission is to empower women to take control of their health. Elidah is a woman-owned medical device company based in Connecticut, USA, funded mainly by the National Science Foundation.

The company makes ELITONE®, a non-intrusive device that tones/strengthens weakened pelvic floor muscles for one in three women with bladder leaks. The externally placed technology is discreet, comfortable, and worn under clothing for 20 minutes, making treatment easy.

ELITONE® is FDA-cleared and clinically proven to reduce incontinence and fill the enormous gap between Kegels and surgery. He made the vaginal probe too big yet made it pink and purple – we can only assume because he thought that’s what women wanted,” Gloria expressed.

She has been in medical device development and commercialization for 25 years with both large and small companies. Gloria believes that Kegel exercises are the first line of treatment, but one has to do these exercises multiple times every day to be effective. This device is FDA-approved and exercises the pelvic floor muscles as safely and efficiently as possible.

ELITONE®’s 100% external pelvic floor therapy allows comfortable movement and doesn’t take the user’s time. ELITONE® is a pelvic floor exerciser that delivers therapeutic stimulation and performs Kegel exercises for women, but longer and stronger than they can, on their own.

ELITONE® ’s PMW Technology is designed to maximize comfort and efficacy for the perfect stress incontinence treatment. Since 2014, the company has been working closely with medical professionals across the USA to deliver clinically effective solutions that help improve women’s lives.

With ELITONE®, the company is proud to offer a safe, effective, wearable treatment for women. Gloria believes that the pandemic has forced the entire health system to wake up think about efficient care and realize what is possible with telehealth. 

She further adds that ELITONE® fits nicely with an at-home treatment that is easy to use and doesn’t take up people’s time for pelvic floor strengthening. Elidah Inc. believes in empowering women and fighting for their freedom. Opinions about Advanced Technology and the Future of Women’s Health.

Team Elidah believes that women are typically the ‘doctors’ of their household, doing the bulk of medical research and treatment decisions. The company believes that AI and ML will continue to make many treatments more customized and localized, therefore, usually more effective and user-friendly. The company has also won various industry awards that are a confirmation of its dedication to achieving excellence.

Gloria states that she has mixed feelings about entrepreneurs entering women’s health. On the other hand, she believes that funding hasn’t caught on in this space, so she sees many of her colleagues in women’s health struggling to get the attention of investors and make a dent in the market. She opines that being an entrepreneur is already hard, but being in women’s health is even harder, especially in many ‘taboo’ topics.

Marching ahead, Elidah Inc. plans to continue to get the word out that there is a non-intrusive easy treatment at home for incontinence. The company is also excited to be on track to develop a treatment for overactive bladder soon and expand globally. “ELITONE®’s discreet and comfortable treatment allows women to get back to their active lifestyle without worrying about leaks and rushing to the bathroom.

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